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CONTACT: marketing@skisugar.com

PRESS RELEASE
Sugar Mountain Resort, Inc.
1009 Sugar Mountain Drive
Sugar Mountain, NC 28604
CONTACT: Kim Jochl x262
DATE: November 5, 2012


SUGARFEST
Winter In The North Carolina Mountains


SUGAR MOUNTAIN RESORT, NORTH CAROLINA.  November 5, 2012 - Don't miss Sugar Mountain Resort's SugarFest. Now in its 10th year, SugarFest,  December 7th through the 9th, is a presentation of Sugar Mountain Ski Resort and the Tourism Development Authority of the incorporated Village of Sugar Mountain. "The unique collaboration between public and private sectors has produced an alpine celebration,"  Sugar Mountain Resort President, Gunther Jochl said.

Weekend festivities begin Friday, December 7th when the 19th Annual Pre-Season Ski Clinic introduces Olympic Gold Medalist Diann Roffe to an eager group of enthusiasts taking part in three days of personalized instruction on the slopes. The all-inclusive clinic is open to everyone and includes three days on the slopes, video analysis, tuning seminar, and a banquet Saturday night.

Later that evening at 7p.m., 1992 Olympic Silver Medalist Paul Wylie, will perform his signature skate routines for the public. The approachable Wylie is a great showman who interacts with all the skaters, from beginners to expert.  If you've never seen or held a real Olympic gold or silver medal, stop by the ice rink.  Paul and Diann will share their medals and Olympic experiences with you.

During the evening's skate show on Sugar's 10,000 sq. ft. outdoor ice rink, delight in the beginning of the three-day SugarFEAST.  To keep you warm and well-hydrated a hot chocolate and whip cream bar will flow creamy, smooth chocolate pleasures.

The weekend, in what has become a 'can't miss' opportunity, ski and snowboard manufacturers roll out the newest equipment for an unmatched demo inventory that allows any valid lift ticket holder with a driver's license to sample the latest in ski and snowboard technology.

Participating brands include Salomon, Volkl, Nordica, Burton, Head, Never Summer, K2, Atomic, Dynastar, Rossignol, Ride and Line. Just bring your boots, register, and test drive the 'good stuff' from 9 a.m. until 3:30 p.m. Saturday and Sunday.  The SugarFest demo is brought to you by Ski Country Sports.

SugarFEAST continues throughout the weekend.  Browse through the cafeteria line each day to  experience the "Soup Safari".  Or later at 5 p.m. North Carolina BBQ and Sweet Tea should satisfy your appetite after a productive and rewarding day demoing the season's new equipment.

At SugarFest, Après ski isn't a thing of the past.  The fireworks continue with an impressive pyrotechnic display you can take in from the base lodge just before 6 p.m. as you kick off your boots and enjoy great food and warm drinks. Live bluegrass music from SugarFest's favorite local music group, BOSS HAWG delivers a footstompin' good time.  The Last Run Lounge will feature SugarBrew's award winning "best in show" Southern Tier, Choklat, Porter brewed in Lakewood, NY.  Of course, a good ole germna beer, Spaten will be on tap among others. No shortage of beverage selection here.

On Sunday beginning at 10 a.m., come out and watch or throw down with some of the area's most daring and creative riders and skiers as they deliver thrilling entertainment during the Rail Jam. Over $4,500 in cash, prizes and giveaways, courtesy of Alpine Ski Center,  RIDE Snowboards, Salomon, Burton, Scott, Oakley, 686, One Ball Jay, The North Face, Dalbello and Dakine.  Be sure to preregister at any Alpine Ski Center throughout the Southeast.

To enjoy the total SugarFest experience, you'll want to spend a night or two on the mountain. All lodging agencies within the Village of Sugar Mountain offer discounted rates for slope-side and on-mountain accommodations. Sugar Mountain Resort's Winter Value Packages are available too.

To learn more about SugarFest 2012, go to www.skisugar.com/sugarfest or call 1-800-SUGAR-MT and become a part of another Sugar Mountain fun-filled celebration.

- END -

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Archived Press Releases
August 25, 2014
Lederhosen, Dirndl's and Yodeling - Wunderbar! Oktoberfest At Sugar Mountain Resort
August 4, 2014
...And The Sugarbrew Best In Show Winner Is Oskar Blues' - G'Knight Imperial Red IPA
July 14, 2014
SugarBrew - Sugar's Summer Festival Saturday, August 2nd
June 30, 2014
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May 27, 2014
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February 28, 2014
Make A Difference! Ski Or Ride To Benefit The American Cancer Society
February 11, 2014
March Skiing And Riding Is More Attractive Than Ever
January 1, 2014
Winter Feels Great At Sugar Mountain Resort!
December 11, 2013
Olympic Figure Skating Silver Medalist Paul Wylie Performs At Sugar Mountain Resort
November 29, 2013
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November 13, 2013
Sugar Mountain Ski Resort Is Open For The 2013-14 Winter Season
October 28, 2013
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August 26, 2013
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August 5, 2013
Sugarbrew's Best In Show Goes To Thomas Creek's Up The Creek – Extreme IPA
June 19, 2013
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April 15, 2013
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March 25, 2013
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February 18, 2013
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January 10, 2013
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December 7, 2012
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November 5, 2012
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October 31, 2012
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October 29, 2012
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October 22, 2012
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August 22, 2012
Lederhosen & Dirndl's Oktoberfest At Sugar Mountain Resort
August 7, 2012
Sugarbrew's Best In Show Goes To Southern Tier's Choklat Brew
July 19, 2012
SugarBrew - August 4th
June 19, 2012
SugarBrew - A Summer Festival
April 2, 2012
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March 26, 2012
This Summer Sugar Mountain Resort Adds An "I Do" Adventure
March 9, 2012
One Thousand Treasure-Filled Easter Eggs Will Cover The Slopes Of Sugar Mountain Resort
March 6, 2012
Valle Crucis Third Grader Wins A Sugar Mountain Season Pass
February 28, 2012
Make A Difference! Ski Or Ride To Benefit The American Cancer Society
February 27, 2012
Winter Fun, Spring Style - March Madness At Sugar Mountain Ski Resort
January 31, 2012
It Just Keeps Getting Better And Better
November 29, 2011
Sugar Mountain Ski Resort Reopens Again
November 28, 2011
Sugarfest - Winter In The North Carolina Mountains
November 18, 2011
Sugar Mountain Ski Resort Reopens
November 11, 2011
Sugar Mountain Resort Opens For Skiing, Snowboarding And Ice Skating
October 12, 2011
Expanding Winter Fun!
August 22, 2011
Yodel Lay He Ho - Oktoberfest At Sugar Mountain Resort
April 12, 2011
5,300 Feet of Summer
February 28, 2011
Valle Crucis Third And Fourth Graders Learn About Skiing And Snowboarding - Inside And Out!
February 24, 2011
Make A Difference! Ski Or Snowboard To Benefit The American Cancer Society At Sugar
February 14, 2011
March Madness Feeds Spring Fever Great Rates & Good Times At Sugar Mountain Ski Resort
December 27, 2010
Winter Feels Good!
December 1, 2010
Sugarfest – Nothing But Fun!
November 27, 2010
Sugar Mountain Ski Resort Reopens For Skiing & Snowboarding
November 6, 2010
Open For Skiing & Snowboarding
September 13, 2010
Sugar's Red Lift Receives A Face Lift
September 1, 2010
Oktoberfest Fun For The Whole Family At Sugar Mountain Resort
June 14, 2010
Fifty Percent Off Everything At Sugar Mountain Sports
April 19, 2010
Sugar Mountain Resort's Summer Season Begins Friday, May 1, 2010
March 8, 2010
Easter Egg Hunt On The Slopes Of Sugar Mountain Resort
February 23, 2010
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February 22, 2010
Benefit The American Cancer Society
December 1, 2009
SugarFest
November 27, 2009
Sugar Mountain Resort Begins Its 40th Season
November 24, 2009
Ice Skating At Sugar Mountain Resort Opens Thanksgiving Day
November 9, 2009
1992 Olympic Silver Medalist Paul Wylie Will Skate At Sugar Mountain Resort
October 20, 2009
It's Great To Be 40!
September 28, 2009
Fifty Percent Off Sale On Select Items During Oktoberfest
September 1, 2009
Celebrate Two-Days Of Oktoberfest
June 16, 2009
Fifty Percent off Everything at Sugar Mountain Sports
April 27, 2009
Sugar Mountain Resort's Summer Season Begins
March 2, 2009
Easter Egg Hunt On The Slopes Of Sugar Mountain Resort
February 19, 2009
March Madness Begins March 9, 2009!
December 23, 2008
National Winter Trails Day Comes Back To Sugar Mountain Resort
December 3, 2008
Sugar Mountain Resort Hosts The Sixth Annual Sugarfest
November 17, 2008
Boone Man First To Ski Sugar Mountain This Season
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Sugar Mountain Resort Opens For Skiing And Snowboarding
September 30, 2008
Sugar Mountain Resort Looks Forward To Another Exciting Winter Season
September 29, 2008
Olympic Medalist, Diann Roffe Comes To Sugar Mountain Resort
September 22, 2008
Special Event Line-Up At Sugar Mountain Resort
August 22, 2008
Two-Day Oktoberfest Celebration
May 29, 2008
Sugar Mountain Resort's Summer Season
March 24, 2008
Sugar Mountain Resort's 2007-2008 Winter Season Comes To An End
March 24, 2008
Easter Egg Hunt On The Slopes Of Sugar Mountain Ski Resort
March 10, 2008
Easter Egg Hunt On The Slopes Of Sugar Mountain Resort
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Sugar Mountain Resort's March Madness Begins Monday, March 3rd
February 26, 2008
U.S. Senator Elizabeth Dole Visited Sugar Mountain Ski Resort
February 22, 2008
U.S. Senator Elizabeth Dole Will Visit Sugar Mountain Ski Resort
February 19, 2008
Richard T. Trundy Memorial Sugar Cup
December 29, 2007
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December 18, 2007
Olympian, AJ Kitt Skis At Sugar This Friday
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November 19, 2007
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November 7, 2007
Early Opening for Skiing and Snowboarding
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September 19, 2007
2007-2008 Special Events
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Oktoberfest At Sugar Mountain Resort
July 6, 2007
Sugar Mountain Resort Goes National Again


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Sugar Mountain Resort is located at 1009 Sugar Mountain Drive within the Village of Sugar Mountain in
Avery County, North Carolina. You will find 115 acres of ski and snowboard terrain and a 1,200
foot vertical drop. Other activities include tubing, ice skating and snowshoeing.


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